A smarter way for medical associations to educate and engage their members

Medical education mobile app

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Overview

Doctors were invited to use the app through hospitals and clinics, not through direct consumer acquisition. The product had to support institutional education workflows: registration, attendance tracking, live participation, content access, and premium event restrictions

Close-up of lush, dark green leaves, some glossy and wet, against a muted background.
Close-up of lush, dark green leaves, some glossy and wet, against a muted background.

Personalized event dashboard

A structured home screen that helps doctors quickly understand what’s happening now, what’s next, and what to attend later

Close-up of lush, dark green leaves, some glossy and wet, against a muted background.
Close-up of lush, dark green leaves, some glossy and wet, against a muted background.

From dashboard to event discovery

Users can quickly move from their upcoming sessions to the full list of events through a clear entry point on the home screen

Event details

A structured layout helps doctors quickly understand the topic, schedule, speakers, and next action

Close-up of lush, dark green leaves, some glossy and wet, against a muted background.

Contextual premium access

A contextual paywall is triggered from premium event cards, connecting monetization with real user intent instead of showing pricing out of context

Close-up of lush, dark green leaves, some glossy and wet, against a muted background.

Continuous medical learning

A dedicated training section extends the value of the app beyond events, helping doctors access clinical analyses and educational materials anytime

Close-up of lush, dark green leaves, some glossy and wet, against a muted background.

Personalized learning starts from profile

Profile information and preferences support more relevant event recommendations, training content, and communication settings.

Let’s work on something meaningful

Building a complex product?

Contact me

Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young man with short hair poses against a dark background, wearing a green button-up shirt.
Close-up of a tree stump showing growth rings and a textured brown wood surface.
A smiling young man with crossed arms, wearing a plaid shirt and white t-shirt, poses against a dark background.
Close-up of a tree stump showing growth rings and a textured brown wood surface.

Let’s work on something meaningful

Building a complex product?

Contact me

Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young man with short hair poses against a dark background, wearing a green button-up shirt.
Close-up of a tree stump showing growth rings and a textured brown wood surface.
A smiling young man with crossed arms, wearing a plaid shirt and white t-shirt, poses against a dark background.
Close-up of a tree stump showing growth rings and a textured brown wood surface.

Let’s work on something meaningful

Building a complex product?

Contact me

Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young man with short hair poses against a dark background, wearing a green button-up shirt.
Close-up of a tree stump showing growth rings and a textured brown wood surface.
A smiling young man with crossed arms, wearing a plaid shirt and white t-shirt, poses against a dark background.
Close-up of a tree stump showing growth rings and a textured brown wood surface.

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